The Interweb
http://pages.pomona.edu/~arl02004/ms149project/interweb.htm
I just wanted to send a shout out to all my fine classmates for your work on those final projects. I had a good time watching and thinking about the projects. I laughed. I cried. I was scared of totaling the amount of hours put into to making stupid Dreamweaver work.
In all honesty, that was the most interesting exercise we had done all semester. It was awesome to see how everyone took the themes we had talked about and put them into action. I almost wish we could have had a couple of smaller presentations so that we could see how people were interacting with the texts all semester.
I look forward to playing with everybody’s sites even after the class is over. Wow. Never thought I’d say that.
A job very well done everybody.
I wanted to throwback really quickly to a passage of Connected...
“Jeff Noon writes of ‘Blurbflies,’ artificial insects whose buzzing songs transmit advertising messages. When such insect messengers come calling, you cannot choose to respond. You may swat or shoo away a single fly, but more of them will always show up. The media-sphere is the only ‘nature’ we know, and unwanted messages, like insect pests, are crucial to its ecology’”(23)
Over the semester, I’ve been thinking about advertising, especially on the internet, but in other places as well. This Connected quote was a nice echo of a dread that has been growing in me, mainly, that advertising is going to continue to grow more and more invasive, and we as those who “consume” have no way to stop this growing frenzy.
I have had 3 particular moments where I felt completely assaulted by media and advertising
1. In my blog.
Ironically enough, my first posted response to my blog was a junk-mail post which read, “I thought your blog was pretty cool. I think you’ll like this as well” followed by a link to a casino site. I didn’t know that people could spam a blog, so I followed the link and sadly found myself at the casino site. My head dropped in shame and anguish. I wanted so badly to have one of my peers to care, to comment, for us to connect. Instead a casino-site link by someone who really could care less.
2. In a bathroom stall.
This is the one part of the day when no one bugs me, nobody contacts me and nobody want anything. I sit down on the porcelain thrown to find 3 flyers about different events on campus. I felt used. In my most private, solitary moment, people still felt compelled to advertise to me. Pitiful.
3. At the Beach.
So I am at the beautiful Huntington beach. The water is cool. There’s a light breeze, and there is not a cloud in the big blue sky. I am enjoying nature and its amazingness, taking in the view when all of a sudden, LIVE IT LIKE YOU MEAN IT. BACARDI., rips up the flawless skyscape. A plane was flying with giant banner behind it. This obnoxious tactic continued all day, telling me to drink Miller beer, use Vaseline Cooling Lotion and a variety of other products. People go to “nature” to get away from all the advertising and frenzy of everyday life. It is beyond offensive that advertisers sullied this sacred space with they’re ‘oh so important’ advertising.
These are 3 examples of when I have felt violated by advertising, where it crossed the line between expected annoyingness to offensive breach of personal space. But my greater wonder is, What do they think is going to happen by crossing these lines? Do they really think people are going to buy their products because they advertised them in a place where few others dare go? If anything, I am more likely NOT to buy the products, because they have offended me so. When I got sun-burnt at the beach, I purposely skipped over the Vaseline brand cooling lotion. I hate pop-up so much, that I vowed never to buy anything (or even look at anything) that came in pop-up format. Where, then, is the upside of advertising in my sacred space? Is more really better in the case of saturation? As the Connected quote suggests, we reach a point where we are so inundated, everywhere, that we ignore everything advertised. The advertising ceases to be effective, so why do they keep making more?
My other concern is that of agency and response. There is no way to say “No”. As long as they pay someone, advertisers can advertise, legally and protected, almost anywhere. Basically, I worry about the implications of having no direct way to get advertising out of my space, or out the public space where it doesn’t belong.
I'm a slightly above average internet user.
I have an advantage, because I grew up using the internet, so I pick up quickly, but overall, I'm not going to spend time on the internet above and beyond the time it takes to accomplish the tasks at hand unless you give me a really engrossing reason.
The literature about tags what fairly uninteresting to me. I thought it was a nice concept, but beyond that, I didn't really care to use it myself. I'm blaming this on several things:
1. Tags are more work
I could care less if anyone found my blog and wanted to read it. (Actually, that’s not true, I care a little bit, but not a lot). There was a lot of directions involved for making tag, and quite frankly, I don’t want to mess with code and html unless I know it’s going to be fruitful. From the sound of the articles, tagging a site well requires a plethora of base tags and then more tags which are synonyms or singular/plural of the original tag. This seems like a lot of work, just to have other people be able to find a site. I know this is useful, so I’m not going to discount it completely, but for my run-of-the-mill internet use, it’s not happening.
2. I don’t have time
Tags are for people who have time to browse, sift around, poke here and there until they find the leaf or leaves of interest in the leaf pile. I don’t have time. Trees are much more conducive to finding what I want quickly and efficiently. Trees may not give me everything, but they do give me something almost immediately.
When I do want to browse, I use a facet system, such as Amazon.com. I know that I’ll at least get the right genre of product when I click on a category (unlike tags). From there, I can specify by facet information what I want to look through. Even though I’m browsing, facet system makes this process fairly concise and well reasoned. As several of the articles said, it matters that these are administratively designed organizational structures, whereas tagging is done my regular ‘folks’. I just find that tree structures and facet structures help me find what I want without the hassle that tags would give. I won’t say tags aren't useful or even superb, but it looks to me like the technology needs to be sharpened a lot more before they are a really effective tool. Tags are for people with time.
3. Incentive?
Tags really do seem like a “and then some” category for most sites. Its nice that someone did it, but it’s not necessary. I see how tagging could be adding to the greater good of the people, but I didn’t read any particular reason why I should feel compelled to tag my sites. Where’s the incentive?
As always, if I missed something or completely had a mental drop which would destroy my argument, I’m open to comments or responses.
Mathers’ article "Folksonomies" referenced the fact that on Flckr the tags "cute" and "me" come up a lot, displaying our narcissism and ego. I was thinking about this a bit after I rolled my eyes and thought about people thinking they were awesome and noteworthy, and dare I say, original, when in fact they are like everyone else. Then I was thinking about how the internet can really grow by leaps and bounds on the grounds of people thinking other random people care about them in some way.
Realize that I’m not referring to posting information that people you know can access. That is a different sort of internet use.
Photo sharing is an obvious example of this phenomenon. Everybody is familiar of the links people send out of their grandchildren….with 50 different angles of the same rather blue-ish tinted baby asleep covered to the head in baby pink pajamas. Aren’t they adorable? It gets us back to the fact that because its so simple to end something like this out to 100 people, somebody feels compelled to do it. Whereas sending those pictures out, all 50 million copies by snail mail is hardly worth the pay off, the internet makes it possible.
I’m of course factoring in my inherent dislike of people and my tendencies to be snobbish about what is and isn’t significant information that should be mass emailed, but realize also that I spend the better part of each day riding my inbox of “thought this was interesting…” 12 page articles and “sweet pics ” pictures of Italy that someone randomly sends me because I’ve been to Italy. Yea, I’m biased, but with good reason.
The Facebook is another example. People put up all of this information, because ostensibly someone will care, and then that someone and you will be friends. This is a strange concept to me. You aren’t really friends, you just have something in common. I suppose you could become actual friends, but I think most people stop after they’ve pushed the friend button and posted on someone’s wall once. Lasting friendships are not built on the Facebook.com. Just my opinion though, feel free to argue.
On a bigger scope, I worry that this sort of acquaintanceship adds to the post-modern condition of fracture. I may read to much into this, but I think that spending time making acquaintances on the Facebook means that you aren’t spending time talking to real people and searching out real live people who are doing the same things as you. This seems to lead too easily to apathy and a general disengagement with real life community.
The greater question I’m getting at here is, what does it mean to put your information, life out on the internet/public? And more importantly, What will you gain out of this?
What's up with question marks appearing in place of apostrophes in some of the articles we read online?
I tried switching browsers and it still happened, so I guess it's not just one place or browser.
There are two issues this of quandary brings up:
1. How do you get questions answered about the internet?
and
2.Why does something little like that bother me so much?
First tings first. I identified this as a problem, then had nowhere to go with it for an answer. This is very common with the internet. I find that questions such as, “Why won’t this work properly?”, “How does this feature work?” or “How does this Windows feature of the browser work on a Mac?” are often questions that are unanswerable. This is something very unique to the internet—there is no owner, so there is no one to hold accountable or address questions to. In some cases, I suppose one could ask the software creator/company, but that seems a bit silly. I personally don’t want to wade through and internet help site or wait on hold knowing that my question may not be significant enough to answer. Don’t even get me started of the ridiculousness of internet help sites. It is soooo frustrating to want to talk to a human and be continually pushed back into the realm of “find it yourself with our easy FAQ site”.
Second, this stupid little detail of question marks replacing apostrophes threw my entire reading off. What gives? It’s a tiny little stroke of a difference, and yet, I stopped EVERY SINGLE TIME and looked confused at the screen until I figured out that, yet again, it was not a fragment ending with a question mark, but supposed to be an apostrophe. It just reminds me how strong the coding of the alphabet is on my mind. Yet, I know there are studies which show that you can misspell lots of word in a row, and the mind will barely register that there has been mistakes. I wonder why there is inconsistency between letters and symbols? Or maybe I’m just dense…
Not the most profound post ever, but had to get it out.
If anybody, by the way could answer my question about the apostrophe question marks, you would prove the utopian community and collaborative ideals of the internet. Just a bit of incentive.